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Don’t Cripple Your Message….

For the past 13 years I've worked in corporate Public Relations, which is sometimes called Public Affairs. So that means I spend a lot of time writing and editing a variety of speeches, news releases, talking points and presentations. From time-to-time I'll attend workshops or conferences to sharpen my writing skills. It was at one such conference that I saw the most unfortunate typo ever. A professional was set to deliver a PowerPoint slide presentation to us in the audience. I'm not … [Read more...]